The "Imabari Towel Lien" was created with the concept of adding a little joy to everyday life each time it's used.
[Calm texture, enjoy a more refined daily life]
The earthy color palette easily blends into various home spaces, adding natural hues to daily life.
Its simple and timeless design is also one of the reasons for its popularity.
[Emphasis on the most important towel yarn]
It uses delicate 40-count yarn, gently twisted at a low twist count, and made from double-ply yarn.
The double-ply yarn design offers excellent durability for long-term use; the low twist count provides an even softer touch, making it more comfortable when wiping the skin.
